Illustrative collection of food and drinks in cream and burgundy packaging with a shared identity.

Private Label / Own brands

Your brand.
From product
to market.

Taylor coordinates the choices around product, packaging, supply and commercial preparation for your brand.

An illustrative collection. Possibilities for your brand.

Taylor's role

Connect the choices.
Coordinate the project.

We bring the brand, product and counterparts together around a shared direction, from the brief to preparing the offer.

Taylor coordinates the project and commercial dialogue. Development and manufacturing are carried out by the responsible companies within the defined scope.

Illustrative development scene: reviewing a label and the coffee packaging from the collection.
Product, presentation and supply assessed together. Illustrative image.

For brands, retailers and distributors

A new range.
Or the next step for your brand.

We organise portfolio development or expansion around the audience, channel and supply terms.

Discuss your brand

For manufacturers

Your production capacity,
in new projects.

We structure the manufacturer's presentation and dialogue with brands seeking third-party manufacturing.

Present your production capacity

Portfolio possibilities

A category is
the starting point.

The product takes shape around your brand, audience and channel. These are some of the categories that may form part of the project.

Rice

Type, presentation and volumes aligned with the sales channel.

Orange juice

Product, packaging and preservation for the destination market.

Coffee

Product profile, format and positioning connected to your brand.

Soybean oil

Presentation and supply terms for each channel.

Water

Packaging, volumes and distribution assessed with the manufacturer.

Fruit pulp

Fruits, formats and preservation according to the intended use and destination.

Development and deliverables

Decisions that take
shape and direction.

From positioning to the conversation with the buyer, we organise working materials to guide choices and track the project.

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Example working material

Brand direction

Before the packaging,
a positioning choice.

Audience
Who do we want to reach?
Proposition
Where does the brand intend to position itself?
Expression
How does this appear in the product?
Private LabelIllustrative structure.

Brand guidance

Audience and positioning
Who the brand serves and how it wants to be recognised.
Brand proposition
Concept, attributes and visual expression.
Initial portfolio
Categories, variants and presentations.
Markets and channels
Target destinations and distribution routes.

Deliverables are defined by each project's scope.

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Example working material

Development brief

Category
To be defined in the brief
Presentation
Format and volume
Supply
Terms to be agreed
Sample
Assessment with those responsible

Each requirement needs a reference and an owner responsible for validation.

Private LabelIllustrative structure.

Product requirements

Characteristics and presentation
Intended product, format, volume and packaging.
Destination requirements
Information and adaptations to verify with the technical professionals responsible.
Capacity and supply
Volumes, timelines and terms to be agreed with manufacturers.
Samples and approvals
Criteria for assessing the product before moving forward.

Deliverables are defined by each project's scope.

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Example working material

Channel matrix

Example questions for assessing channels
ChannelAssessment point
RetailAssortment and presentation
DistributionVolumes and coverage
Food serviceFormat and application
DigitalListing and logistics
Private LabelIllustrative structure.

Market and channel plan

Priority markets
Selection and prioritisation of destinations.
Buyer profiles
Customer types and access criteria.
Offer and terms
Positioning, volumes and requirements.
Next actions
Work plan and next steps.

Deliverables are defined by each project's scope.

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Example working material

Presentation dossier

Information that supports
the commercial conversation.

  1. 01Selected portfolio
  2. 02Product sheets and presentations
  3. 03Assessment terms
Private LabelIllustrative structure.

Buyer presentation

Selected portfolio
Products relevant to the commercial conversation.
Product information
Presentations, specifications and supporting materials.
Commercial terms
Volumes, availability and terms to negotiate.
Conversation record
Incoming requests, owners and next contacts.

Deliverables are defined by each project's scope.

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Example working material

Follow-up record

  1. Define the pilotScope and terms
  2. Align ownersActivities and approvals
  3. Record progressQuestions and decisions
  4. Assess continuityNext steps
Private LabelIllustrative structure.

Pilot and continuity

Pilot scope
Product, channel and terms of the initial operation.
Stages and owners
Each participant's activities and approvals.
Commercial follow-up
A record of progress and outstanding questions.
Next replenishment
Assessment of results and the terms for continuing.

Deliverables are defined by each project's scope.

Illustrative example of the same packaging collection presented in a retail setting.
A presentation designed for the channel. Illustrative image.

Channels and point of sale

Prepare the offer
for those who will buy.

Retail

We prepare the offer and support the commercial assessment.

Channel entry is subject to the buyer's assessment.

Discuss retail

Distributors

We organise the portfolio, volumes and terms for discussions with distributors.

The choice of counterparts takes account of the product and destination market.

Discuss distribution

Food service

We adapt the commercial presentation for food service operators, chains and distributors.

Formats, specifications and supply are assessed according to the intended use.

Assess the food service channel

E-commerce

We prepare product information and the commercial proposal for digital channels.

Listing, logistics and sales terms depend on the selected channel.

Plan your digital presence

Expansion / Arab markets

A defined destination.
A prepared offer.

We prioritise markets, channels and counterparts according to your product and brand objectives.

Presentation, entry requirements and commercial terms are assessed for each project.

Assess markets
Dubai skyline at dusk — illustrative destination image.
The destination guides preparation. There is no single strategy for every market.

Dubai / Trade fairs and meetings

The conversation begins
before the trip.

We define what to present, whom to meet and how to follow up on each opportunity.

  1. 01

    Prepare

    Objectives, materials and counterparts.

  2. 02

    Present

    Meetings and a record of requests.

  3. 03

    Follow through

    Proposals, responses and decisions.

Plan my agenda
Illustrative sales meeting with product samples.
Samples and information to support commercial assessment. Illustrative image.

How we work

A shared direction.
Progress at each stage.

Scope, owners and next steps aligned from the first conversation.

  1. 01

    Understand the project

    Objectives, context and priorities.

  2. 02

    Prepare the offer

    Product, presentation and destination requirements.

  3. 03

    Develop the channel

    Dialogue and support for commercial assessment.

  4. 04

    Follow through

    A record of progress and the decisions needed to continue.

Let's talk

What is the next step
for your brand?

Tell us what you already have and where you want to sell.

Talk to a specialist